ec· o-LOV·ing;
(adjective)
-loving to the environment; causing no harm to the environment throughout lifecycle from production to disposal.
A study shows that 98% of "eco-friendly" products are using some form of greenwashing to trick consumers. Since this word no longer has any creditability, we decided to create our own category of products called eco-LOVING. For a product to be considered eco-LOVING they must have these 5 elements:
If you can not toss it in your home compost bin then it is not eco-LOVING
100% home compostable
If a product does not marine bio-degrade without causing harm then it is not eco-LOVING
Non-harmful to marine life
If a product seems to be earth friendly but has a high carbon footprint in its production process then it is not eco-LOVING.
Low-zero carbon foot print in the production process
Only products packaged in either recycled or recyclable materials are considered eco-LOVING
100% recyclable/recycled packaging
Eco-LOVING products must be produced from only abundant and fast renewing resources such as bamboo or wheat.
Made from naturaly abundant and fast renewing materials
